Queen of Sparks

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The Client Brief

Queen of Sparks came to us needing both a logo and business cards. The client had the idea of a highly illustrated design for her logo and cards, that could at a later date be applied to other media such as vehicle decals, signwriting, banner adverts and more.

The client wanted the character to represent her electrician trade but also maintain a modicum of femininity.

What We Did

Beginning with concept work and onto final variations we designed a character for the Queen of Sparks logo in a highly illustrative style. With input on style and colour from the client, a stylised raw and gritty scheme was implemented in Adobe Illustrator.

This vector based design allows for the final logo creation to be resized and used at any size required in future with no loss of resolution.

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